When brands go the 'selfie' way

businessstandard's picture
The word 'selfie' was included in the Oxford Dictionary on November 19, 2013, defined as 'a photograph that one has taken of oneself, typically with a smartphone or webcam and uploaded to a social media website'.

The Definitive Guide To Social Media Tools For Startups

fastcompany's picture
Banana Republic and Susan’s Neighborhood Shirt Shop could be using the same social networks--Twitter, Facebook, Google+, etc.--but their marketing plans and their marketing tools are likely quite different.

Steps for Increasing Your Speed of Hire in Order to Improve Your Quality of Hire, Part 1 of 2

johnsullivan's picture
This two-part in-depth article covers the how-to steps that corporate recruiters can use to speed up their hiring process. Speed of hire is an important topic for recruiting leaders because without it you won’t be able to successfully land high-quality candidates who are in and out of the j

Don’t Ever Multitask on These 4 People – The Myth of Multitasking

davecrenshaw's picture
As entrepreneurs and small business owners, you get pulled in a lot of different directions—often at the same time. But multitasking something as simple as a conversation can allow Chaos Inc. to take over more than just your business.

The short game, the long game and the infinite game

sethgodin's picture
How long is your long run? I know people who measure the world in ten second flashes, and they're happy to do something they call generous for six seconds, as long as they get a payback before the ten

7 Ways To Knock An Hour Off Your Work Day

fastcompany's picture
In Gothenburg, Sweden, recently, officials proposed an experiment: Some chunk of government workers--now working seven-hour days--would cut their schedules to six hours. Would they be just as productive as their seven-hour colleagues if they left a little earlier?   My guess i

Lacking Motivation? Follow These Steps to Get Back on Track

misner's picture
Not long ago, a business owner who reads my column asked me this question: I was wondering what do you do when your motivation level is lacking, as well as your  self esteem? What do you do to regain the motivation needed to move on with your  plans and pursue your network

If you don’t have a plan B, you don’t have a plan

Harvey Mackay's picture
You might have heard about the Chinese proverb that says, “When planning for a year, plant corn.  When planning for a decade, plant trees.  When planning for life, train and educate people.”  And part of that training should be developing a backup plan.   You ma

How Do I Stop People From Interrupting at Meetings?

fastcompany's picture
"I can't wait for this meeting!" said no one ever.   But while no one likes meetings, they are a necessary part of working life and thankfully there are ways to make them less painful.

Customer-funded, not crowd-funded, is the way to go: John Mullins

businessstandard's picture
Professor of London Business School discusses how three different entrepreneurial ventures in India opted for unconventional funding options on their path to success in an interview with Masoom Gupte   What role could play in a nation's development?