Recognising the IP:
The story of a startup begins with that Bright Idea that popped up aka Archimedes way. Idea needs to be reduced to practice. The culmination of the idea into a working model marks the Journey of a Startup. The very act of an idea reducing to a practical solution also marks th
Author & Keynote Speaker Scott Stratten talks about being frustrated and angry about indifference shown by airline staff, during check in procedures. And how a tweet within four minutes diffused his anger and cushioned the frustration.
One of my clients launched a vigorous service improvement program to create greater value for external customers. Hundreds of classes were conducted for thousands of Service Champions around the world. The business objectives were clear: reclaim market share and rebuild a slipping reputation. Bou
Software is not about making something, it’s about making something work. Take software out of a cell phone, a car, a factory, a business, and it won’t work anymore. Software is the brains behind just about everything complicated that we try to do.
In 1960, J.C.R.
The focus on process improvement has been one of the key strategies for business success over the past 40 years. Whether simple checklists or complex process maps, what started on the manufacturing floors is now seen in every industry. Quality, speed to market, cost savings, safety, and innovatio
When we think of design, we usually imagine things that are chosen because they are designed. Vases or comic books or architecture... It turns out, though, that most of what we make or design is actually aimed at a
The hope of every business is to increase the number of visitors who come to their website. In most cases, the more traffic your business website gets, the more sales, inquiries, money and exposure they get. However, just because someone comes to your website, it doesn’t mean they will
About a year ago I wrote about the future of home page design, one in which simplicity, ease of navigation, and funnel marketing were all prominent components to success. Looking back, I made one major omission, and that is the power of video marketing when it comes to powerful home page website
Deep inside an enormous software company, a team of passionately committed individuals works day and night to improve their customers’ and partners’ experiences. These committed service heroes know that satisfaction is not enough to retain loyalty and gain market share.
When you are not thinking what most people think, When you are not doing what most people do, you are living your passion. When this passion has an commercial angle to it, you are being entrepreneural. So far the statements look very positive.
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