Now is an exciting time to be a B2B marketer. The year 2014 and beyond is set to be a period of real reinvention and paving new trails. As B2B marketers, we can impact our businesses like never before.
When facilitating workshops there are things I do to bring something new or fresh to each class. This not only makes it new and exciting for me as a facilitator, but more meaningful and interesting for the
Getting fired might not be the most ideal way to learn a lesson, but the drive that comes later may be exactly what some people need to elevate into heights of success they could only reach after a bad burn.Once it happens, there are two things you can do: you can either mope around feeling ashamed
Sometimes coming up with the great idea is the easiest part. Then once you get the courage to strike out on your own, the real challenges begin. One of the most difficult aspects to starting a new business is when (and how) to raise money.
This week's reader question com
Getting people to click has always been the bread and butter for digital marketers.
The topics of using search engines and social media to garner clicks have been well covered, but mobile phones and curated feeds have now brought us into a new era of the Internet.
Who plays the most powerful role in a successful education implementation? The employees who are learning, the trainer who leads the class, or the manager of the employees? Over 20 years ago two notable authors – John Newstrom and Mary Broad -- published research that is still relevant toda
When done right, virtual video meetings — specifically Google Hangouts — can bring distant teams together, make sure everyone is on the same page, and allow everyone to be involved without the dim conference room atmosphere (who doesn't love chilling out on the couch for a meet