social change


Battling The "Who’s Next?" Mentality: 3 Ways To Handle Scary Personnel Changes

fastcompany's picture
Staffing changes can be difficult for all involved--at the very least it will take some getting used to. Here's how to make the transition go a little more smoothly.While having to make changes to your staff is inevitable, how you deal with it can really make you stand out as a leader.In my work, I’

Acorns App Gives You a Way to Finally Invest Your Spare Change

mashable's picture
The Launchpad is a series that introduces Mashable readers to compelling startups. If you would like to have your startup considered for inclusion, please see the details here . One-Liner Pitch : Acorns aims to let users invest with just their spare change. Why It's Taking Off : The app, which i

Doing what gets rewarded

sethgodin's picture
If you're not happy with how institutions or people act, take a look at what they get rewarded for. Until we change the rewards, we're not going to change the behavior, because people always have a reason. Even if

Who has a seat at the table?

sethgodin's picture
When designing a new product or program, it's pretty clear that a successful organization will invite: The lawyer, so you don't break any laws. The CFO, so that you'll understand how much this thing will cost and how well

Innovation in turbulent times

businessstandard's picture
During challenging economic times, the prevailing course of action is often to put the brakes on major decisions, hunker down, and wait out the storm - cutting costs along the way to staunch the bleeding. While this response may seem natural, in many cases, it's the worst thing that executives can d

Can advertising affect social change?

businessstandard's picture
Social change comes with cultural change: Mohit HiraIN THIS seemingly simple question, there are two - if not three - things to focus on: ' advertising ', 'social change' and, perhaps, 'vehicle'. I say 'perhaps' because the vehicles or media that advertising depends on have changed dramatically in t

Business Feedback: To Listen or Not to Listen?

davecrenshaw's picture
I’m sure you get feedback about your business all the time. People are always telling you what you should do or change. But which business feedback should you listen to? When is it valuable and worth acting on? And when is it just a distraction, keeping you busy for no good reason? Watch th

How long between leaps?

sethgodin's picture
Kids have to change grades every year. You hit 18 and the system says it's time to move out and go to a whole new place. Four years later, another cycle... And then? How often do we say, "three

You can't change everything or everyone, but you can change the people who matter

sethgodin's picture
Marketing is about change--changing people's actions, perceptions or the conversation. Successful change is almost always specific, not general. You don't have a chance to make mass change, but you can make focused change. The challenge of mass media was

Three Methods for Work Life Balance

davecrenshaw's picture
Everyone needs time to transition from work time to personal time. Think about this in terms of driving a car. If you change the gears too fast, the gears don’t mesh. They grind. Your family and friends will notice that you’re still “at work” if you fail to draw