ad agency


Year of the break-away agency?

ramanujamsridhar's picture
Anna Hazare and his campaign against corruption was one of the most widely followed stories on the media last year.The ad industry's attention was once again drawn to people processes.I met the head of the Indian operations of a large MNC a few days ago and asked him how the year had been and

How to sell Potato chips ??

Arathi's picture
There are so many brands competing to sell Potato chips and everybody is offering a discount or extra chips to the packet.