ACT Television Commits Rs 450 Crore to Launch Interactive TV Service in Bengaluru
ACT Television announced the launch of ACT Interactive TV service in the city of Bengaluru , with an investment of Rs 450 crore. With this launch, ACT becomes the first player to have introduced the Interactive TV service in Bengaluru. ACT has utilised the most advanced R&D expertise and technology with aesthetics and performance to transform the face of television in India with this new IPTV service. Set to revolutionise the Indian television market, Interactive TV is a system that delivers better than digital content services to subscribers using Internet protocol over a broadband connection in a closed network infrastructure. Interactive TV is also known as triple play service which allows television broadcasting, high-speed internet connection and telephony.
ACT will provide numerous features that will be available from the launch itself like Internet Videos, True Movies on Demand, pause & play live TV, record a program while watching another and Media Centre. Internet video is a service wherein, mere typing in the desired video name in the Search bar of the soft screen Key Pad, within Internet, will enable the user to watch all the related videos immediately without having to wait for hours to download them. True Movie on Demand is an exclusive feature which not only lets users watch all kinds of DVD quality movies and other favourite videos, but will also allow the users to watch these videos whenever they want, just at a click of the button. Over 4000 film titles in 3 languages have been licensed and the number is expected to grow. Media Centre feature allows users to transfer videos, photos and music directly from another gadget like a PC, camera, pen drive, etc onto the television set.
Also it plans to add features like Catch-up TV, which automatically records programs of the last 90 days from all the channels, E Shopping, a feature will help the user to virtually navigate through the entire store while sitting on the sofa at home, Online Education, Video on Phone, Travelogues, astrology, city info, news, stock and weather updates, cooking programs etc to its array of offerings soon. Online Education will bring interactive educational content in collaboration with leading educationists.

