Datacraft Becomes IP Trade's First Solution Partner in Asia

Datacraft is IP Trade's first solution partner in Asia to offer their range of IP-based dealer turret solutions for financial trading environments. IP Trade is a global player offering a fully functional, truly IP-based trading communications platform. Today, trading firms are expected to send, receive and respond to information instantly. At the same time, they need to constantly reduce their cost per trade to remain competitive. IP Trade's highly secure and reliable trading turrets address the need for such trading floor agility. IP Trade offers a cost-effective trading room solution capable of streamlining business processes and voice architecture that is fully compatible with a range of IP-PBXs such as Cisco Unified Communications Manager for seamless integration.

With IP Trade's trading solutions, trading rooms can now realize benefits in the following areas:

• Significant cost reduction - through reduced capital outlay, simplified management of a single environment and reduced support costs
• Increased productivity - by delivering a converged environment, where for the first time the trading communication platform is integrated seamlessly into the application layer, using truly open standards.
•  An enhanced business continuity strategy - by splitting trader communication infrastructure over many sites, thereby cost effectively delivering many options for disaster recovery, global free seating or home working.