3Com Appoints New Regional SMB Marketing Manager

3Com Corporation today announced the appointment of Audrey Chang as small-and medium-business (SMB) Marketing Manager for 3Com Asia Pacific where she is responsible for driving 3Com's SMB products and marketing initiatives at a regional level across multiple countries. In her new role, Audrey is working with 3Com's distributors and SMB resellers across the region to drive sales of 3Com's SMB products. She is also responsible for increasing the awareness of these products in the marketplace and has been tasked with positioning and branding 3Com as a leader in the SMB space. She shall be responsible for introducing new, innovative SMB products from 3Com to the Asia Pacific market place and is committed to acquiring mindshare of SMB resellers in the region.

Before joining 3Com, Audrey was regional marketing manager, ASEAN for Avaya Singapore . At Avaya, she was responsible for planning and managing all marketing programmes in the region, managing all channel programs and liaising with regional PR and marcom teams on corporate communications to raise brand awareness and develop press coverage opportunities. Audrey's history of experience also includes business development manager at Motorola Electronics covering the emerging and South Asia market, and account manager at 3M Technologies Singapore where she identified and implemented sales and marketing initiatives for key partners in Singapore and regional emerging markets. She holds bachelor's (economics) in management studies from the University of London and was awarded Honors.