Allen Solly received the prestigious CMAI Award for 'Best Women's Wear in Western Wear Category'. The award instituted by CMAI (The Clothing Manufacturers Association of India), a premium association of the Apparel Industry in India honours the best in Apparel. The company took its first step towards becoming a true lifestyle brand when it launched "Allen Solly Women's Wear" in 2002. Allen Solly questions the norms of conventional dress code at work and reflects one's unconventional mind like no other women formal wear brand can. The women's wear is targeted at the new age Indian woman who holds key management positions in the corporate world. The idea is to give the Indian woman executive a range of relaxed formal wear with visual appeal. Apart from the work wear range, the brand also has garments to suit club wear and casual wear. The brand is successfully growing at 25% year-on-year and plans are on the anvil to launch new categories that will excite consumers.

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