Rosebys announced the appointment of Aloke Banerjee as the CEO. Gujarat Heavy Chemicals Ltd (GHCL) has recently acquired Rosebys' retail chain with over 320 stores.  Aloke will be responsible for operations in looking after the chain's expansion plans. Aloke will be operating from the corporate office in Noida, UP. Aloke Banerjee in his capacity as CEO Rosebys India would be reporting to the highly professional & dynamic management team led by the Director on Rosebys's Board Nikhil Sen.

In his new role, he will spearhead aggressive roll out of Rosebys stores. He is a part of the management team in providing varied and exclusive range of home décor and lifestyle products to be able to provide complete lifestyle shopping experience to its customers. He will also play a strategic role in making Rosebys stores approachable and providing lifestyle shopping experience to its customers.  Aloke Banerjee comes to Rosebys with over 15 years of experience. In his earlier assignment he was working as the CEO for SKumar's Nationwide Limited. He has been instrumental in setting up the organization structure and working on international acquisitions. In his successful career, Aloke has also worked with Tata Tea, Britannia and Bombay Dyeing manufacturing. Aloke Banerjee post the completion of B.Com. (Honors) and an article-ship in chartered accountancy, enrolled for PGDBM at XIM, Bhubaneswar where he majored in marketing and HR.

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