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Get an insight into the corporate
changing needs in the HR sector and the advantage a company can gain by
leveraging technology..........
Mr
Sudheesh Venkatesh,
Head -HR ,Tesco HSC speaking on the benefits of
technology highlighted that this is all about "Entropy "as technology has now
come a full circle in the effectiveness of HR delivery systems and it has
greatly standardized the systems especially when the geographic operations are
spread across wide covering over continents.
Ms
Nandita Gurjar, VP
and Head HRD Infosys BPO made a very
interesting point in leveraging available technology to take employment and
talent management activities to the villages and rural sector of India. There
are large talent pools that are yet to be harnessed in the rural areas and they
are a very strong antidote to the high attrition that the metros are facing.
Prof
Sourav Mukherji of
IIMB was very vocal on the fact that India has a very high productive population as
compared to China
and Technology is an enabler with sustenance and intent to bring change in
education sector.
Its very important to note that
before implementing or adopting to technology the HR department should already
have a robust HR process in place to seamlessly adopt to the change .In the
absence of such a process the technology will perhaps cause reverse effect to
the delivery systems.
A few points that differentiate
the HR systems of today
The factors driving changes in HR and a bonding on technology.
* Eternal Market change
* Internal factors
* Employee perceptions
* Corporate branding
* Legal issues,
Compliances and data privacy
The
last one is of great significance as when businesses are spread across large
geographical space then there is the issue of multilingual data that needs to
be integrated Ex : China and some European countries prefer multilingual
systems and therefore data management in the right way becomes a core issue and
also its privacy.
Speaking
of Employment Verification in the presence of runaway wages Mr. Sri Raju - CEO-Workscan highlighted some very startling facts that by 2020 India will have
47 million surplus work force with the replacement rate of 2.1% per annum.
(Source : Tassu Shervani - SNU)
This will create socio economic imbalance and generate a volatile labor market
if we are not able to deal with this kind of work force with proper education
and skill sets . This in turn will have a negative impact on the industry
High
Turnover - Increases HR cost and ability to deliver HR services with a runaway
wage inflation. Therefore the background checking market has jumped to Rs 250
crore and is growing at a very fast pace in the last few months in order to
meet the requirement of qualitative workforce with authentic experience.
NASSCOM also has introduced NSR (National Skill Registry) to weed out the
unscrupulous and mediocre elements of the workforce and create the standard
recognized pool of talent.
Technology
has played a vital role in making all this happen while seamlessly integrating
the database indexing and profiling candidates thereby reducing the time and
money spent on this effort with solutions available at the click of the button.
* It has enhanced
efficiency of process.
* Connect people.
* It also can be
innovative other than automate.
Mr. Muralidhar - Director of Meritrac
Mr.
Muralidhar of Meritrac spoke about interviews being done on VOIP online
assessment. Interviews can be stored for assessment later.
Some of the concepts can be used in multiple ways
* Drag and drop option.
* 3D image option.
* Performance test where coding test can be done
with people taking the test in large numbers simultaneously at multiple
locations geographically. There was a similar incident where for a prominent
brand in IT 22 locations were managed online across the country with 800 people
taking test simultaneously at the same time . Few years ago this was thought to
be an impossible task. Another Premier IT giant did evaluation of around 30.000
profiles in 15 days and called some 6,000 for interviews and assessment and by
the end of the month had hired 1,300 people all in one single month with just
30 HR professionals on the job.
* Simulating gaming
tests.
* Computer adapting
testing using IRT.
* Automated online
testing.
* Using PPT in video
conferencing.
Employer engagement Vs technology
* Web based platform to
connect.
* Candidates get
trained.
* Candidates develop
codes online.
* More meaningful than
just contact.
* Integrates teams to
work on HR challenges.
* Update on new
technologies yourself.
* Adopt technology
anyway.
* Its very important to define the problem and
processes before one automates the business.
* One should not go by the hype of the product.
* Adopt the process
first and automate.
Don't automate beyond certain extent of human touch point - Anant Koppar CEO - Ktwo Technologies LTD emphasised He recalled the system of "Pot Lunch" - Human
touch programme at Mphasis where senior management people used to have lunch
with the lower management once in fortnight to build direct contact as the
technology part takes away the human essence thereby building connectivity
between the virtual vs real world.
Conclusion
The
world is becoming highly robust and flatter therefore the connective point is
technology and it has to be leveraged in the right way to get the right result.
It is no longer a regional issue in talent management but has taken global
prospective where organizations thrive on multi ethnic, multilingual and
diversified workforce working in different time zones ; therefore HR adapting
to technology has become indispensable.
These were excerpts from the annual HR summit organized by
IHRD.
Kishor Jagirdar is
a practicing Strategic Consultant. Founder of Infopace Management Pvt Ltd . Feedback at
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Issue BG84
Mar 08
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