Cleartrip in a consumer research conducted by leading independent online research and advisory organization JuxtConsult, the lucid user interface of www.cleartrip.com <http://www.cleartrip.com> emerged as overall winner in the travel websites category. Consumers rated various players in the online travel category based on 19 distinct parameters that measures ‘user friendliness' and ‘satisfactory usage experience' of a website.

The JuxtConsult research conducted on the online travel portals involved all the leading players in the segment - Cleartrip, Makemytrip, Yatra, Travelguru and Indiatimes Travel.  To measure the ‘Website User-Friendliness' Index, respondents were asked to rate the travel portals on 19 distinct parameters under 4 categories: ease of access, design appeal, ease of usage and usage satisfaction.

Related Items:

---

Be first to comment this article

Only registered users can write comments.
Please login or register.