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Mar 15 2008
Microsoft Introduces Open Value Licensing Program PDF Print E-mail
Written by News watch   
Saturday, 15 March 2008

Microsoft's offers staggered payment option for software purchase through Open Value licensing. It simplifies license management for SMBs, helps them stay current with software.

Microsoft announced the staggered payment option for software purchases in India through its Open Value Licensing program. Designed especially for Small and Medium sized Businesses (SMBs), this licensing program would allow businesses to implement IT solutions for benefiting their businesses while diverting their funds instead to other critical capital expenditure. This program would also simplify software license management and allow automatic access to upgrades of latest products.

SMBs will be able to spread their payments for software solutions over a three-year period rather than make an upfront payment. A recent Microsoft- AMI Partners report on IT adoption in the Indian SMBs, found that 48 percent customers stated ‘pricing pressures' in the market a critical challenge Open Value not only offers an easy payment option to help the SMB community overcome this challenge but also protects the customer from product price fluctuations during the license period.

During the three year period, Open Value Licensing also provides Software Assurance, a feature that allows access to valuable benefits such as training, IT planning, software upgrades and product support.  Reiterating Microsoft's commitment to the SMB community, Rajeev Mittal, Group Director, Small and Medium Enterprise, Microsoft India, stated, "The Open Value Licensing program is a unique model that has been crafted keeping in mind feedback received from SMB customers on the challenges they face during IT adoption.  We believe that this simplified licensing management will not only give SMBs greater control over their software costs and investments, but also make it more affordable so as to allow them easy access to software.'

Open Value is designed for organizations with five or more PCs and allows companies to enter into a single licensing agreement for as many desktops, or servers as they consider necessary.  Customers can pay in three annual instalments, and also choose to increase the number of licenses purchased at any given point in time, thus allowing them to accommodate business fluctuations without the burden of over-investing in IT.


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