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Mar 12 2008
Father of Ajax, Jesse James Garrett Visits India PDF Print E-mail
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Wednesday, 12 March 2008

Great Indian Developer Summit 2008 to be held on May 19-23 2008 shall welcome Father of Ajax, Jesse James Garrett. He shall talk about "Delivering Long-Term Value in a Short-Term World". For designers of complex, interactive products, the pressure is greater than ever. Shifting competitive landscapes bring new business challenges. Rapid technological change opens up new creative possibilities -- and makes others obsolete before they ever get to market. Jesse James Garrett will examine emerging trends in interactive product design that suggest new strategies to deliver value without getting trapped by reactive, short-term thinking. He'll look at what some of the most successful products today have in common, and why product designers might need to abandon the idea of a "product" in order to survive.

Jesse James Garrett is one of the world's most widely recognized technology product designers. Every day, product designers around the world depend on Jesse's tools and concepts, which have been published in more than a dozen languages. His book, The Elements of User Experience, has been called "brilliant" and "essential" and is considered one of the seminal works on user-centered design. In 2005, Jesse gained worldwide attention for coining the term Ajax and defining the concepts behind this emerging trend in Web technology. Jesse is the recipient of WIRED Magazine's 2006 Rave Award for Technology. He has been named one of the "50 Most Important People on the Web" by PC World magazine, one of the "Top 100 Most Influential People in IT" by eWeek magazine, and one of the top 100 technology industry leaders by Software Development Times magazine.


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