While there is much debate about the effects of global
warming and the industry's preparedness to tackle it, there is very little work
being done on the ground. The simplest issue of availability of capital is
hindering the implementation of renewable energy projects both at large
industry level as well as at the rural community level.
Another crucial issue today is the need of technology
transfer of more efficient energy technologies. Thankfully the Asia-Pacific
Partnership was doing its best with initiatives like the state level
partnership between the states of Maharashtra and California.
200 power sector engineers have been exchanged till now to enable
technology transfer. As more renewable energy power plants come on stream, the
availability during peak power demand is also getting addressed. Infact wind
energy has already crossed 7,000MW of power production in India as on 31 March
2007.
While large industries are gearing up to the challenge of
the energy crisis, it is the household segment that needs drastic attention.
Today, a wide range of solar photovoltaic systems right from solar hot water
heaters, solar street lighting systems, energy efficient CFLs, tube-lights,
fans, solar-wind hybrid solutions and other appliances are available. However,
the high initial capital investment is still the biggest hurdle for promoting
renewable energies like Solar Photo Voltaic (SPV) power cells. Thankfully, some
innovative companies have found a simple solution for enabling their customers
to buy solar power equipment with little investment. They have evolved an
ingenious solution of arranging finance for poor households through
micro-finance and bank loans.
Bangalore based Selco Solar Light Pvt Ltd and
Orb Energy have built up a network of rural franchisees and micro-finance self
help groups. Headed by Harish Hande, an IIT-Kharagpur graduate, Selco has
partnered with regional banks such as Karnataka Vikas Grameen Bank, Pragati
Grameen Bank, Syndicate Bank and Canara Bank in Karnataka and Sewa Bank in Gujarat. Selco works with NGO self help groups and other
organisations that create daily financing mechanisms like micro-finance. Apart
from lighting people's lives, Selco has helped also helped entrepreneurs start
their own business. A woman entrepreneur bought solar lights in bulk and now
rents them to midwives on a daily rental basis.
Similarly, a Singapore-based solar energy company Orb
Energy, has chalked out its own path in creating a new segment in power
solutions. Unlike Selco, Orb Energy has chosen the franchisee route and has
established showrooms across all the districts of Karnataka to promote network
marketing and brand recognition. It identified its target segment as the small
and medium farmers as well as the salaried class in rural Karnataka and focused
on them.
Damian Miller, CEO Orb Energy, says "We chose to go through the
banks since solar power is going to be a large investment and only they can
advice their customers to go for it.
Initially, it was tough to convince buyers since the capital cost is
quite high. But we were able to convince them on point that is like buying
nearly 20 years of power at a time. The electricity board (EB) bills can go up
every year, but this cost remains the fixed and there is no recurring cost. The
best cost comparison is the diesel gensets on which farmers have to spend a
large amount."
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Some innovative companies have found a simple solution for
enabling their customers to buy solar power equipment with little investment
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The purchase of different solar energy equipment depends
on the location. Urban households choose solar water heating while rural
households choose Solar Photo Voltaic power cells. The cost depends on the size
of the power needs: Rs.40,000 for a basic lighting and TV while it would be
Rs.100,000 for a comprehensive package covering fans, heater, lighting etc. SPV
can cover everything in a typical household except air-conditioning and with
the use of an inverter, it can give AC output. Battery storage allows three
days of power usage without any sunshine, which is very much crucial for
villages where power outage is enormous.
Damian Miller feels that the financing option becomes
crucial since the capital cost is so high. Orb Energy partners with Syndicate
Bank, Karnataka Bank, Cauvery Grameena Bank and Canara Bank for its financing
options. Buyers can make a down payment of 15-20% and the rest is financed by
the banks who charge a wide range interest rates from 5% to 14% for three to
five years period. For any buyer, the banks set the loan criteria such as
credit history, current debt, income security, guarantor, hypothecation. This
is where most of the marginal farmers get left out because of their feeble
credit worthiness.
So it is obvious that small farmers go for smaller SPV
units while large farmers and salaried households go for larger ones.
Micro-finance companies and NGO self help groups have a big role to play in
getting the initial investment for the needy.
These issues were discussed during the Asia-Pacific
Partnership on Clean Development and Climate hosted by the Ministry of New and
Renewable Energy (MNRE) and Confederation of Indian Industry (CII).
Roving Reporter - Levine Lawrence
Issue BG82
Jan 08
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