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Jan 30 2008
Dell and Microsoft Launch Red Branded Products to Eliminate Aids in Africa PDF Print E-mail
Written by News watch   
Thursday, 31 January 2008

Dell and Microsoft Corp. will offer customers a simple way to make a difference in the fight against AIDS in Africa through the purchase of unique (PRODUCT) RED branded personal computers and a printer.  Adding to the premium experience, all Dell (PRODUCT) RED PCs are powered by Windows Vista Ultimate (PRODUCT) RED. Dell is the exclusive partner for PCs and peripherals of (PRODUCT) RED. To date, (RED) partners have contributed more than $57 million to the Global Fund based on the sale of (PRODUCT) RED products. (RED) funds are at work on the ground in Rwanda, Swaziland and Ghana.

With each purchase of a (PRODUCT) RED branded Dell personal computer including Windows Vista Ultimate (PRODUCT) RED, Dell and Microsoft will make a combined contribution of $50 to $80 - depending on the PC purchased - to the Global Fund. Purchase of a Dell (PRODUCT) RED printer generates a $5 Dell contribution. One hundred percent of the funds contributed go to Global Fund-financed grants in Africa. An $80 contribution generated by the choice of a Dell (PRODUCT) RED all-in-one PC with Windows Vista Ultimate (PRODUCT) RED is equivalent to more than six months of life-saving antiretroviral treatment for an individual living with AIDS in Africa.

Dell (PRODUCT) RED products are distinguished by their vibrant red color and accents, and distinctive (PRODUCT) RED branding. All Dell (PRODUCT) RED PCs feature Intel Core 2 Duo processors. Windows Vista Ultimate (PRODUCT) RED includes six unique desktop wallpapers, a screensaver, two innovative Windows Sidebar gadgets and a (RED)-themed Windows DreamScene. Dell (PRODUCT) RED products include:

  • XPSTM One (PRODUCT) RED
  • XPSTM M1330 (PRODUCT) RED
  • XPSTM M1530 (PRODUCT) RED
  • 948 All-in-One Printer (PRODUCT) RED

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