Do we need branding / marketing for everybody?Branding professionals encounter this question regularly.
Let’s borrow the definition of brand from my last article. “What is a brand? For a common man brand is a name, term, design or symbol that identifies one seller's good or
Chimes Aviation Academy (CAA has launched preliminary pilot training course called 'Start up CPL', a special short-term course aimed at young aspirants who would want to understand nuances of pilot training in a practical environment.
Kaspersky Lab announced that the company is looking at India as a major market for its world class integrated computer security solutions and planning to expand its operations in Asia by opening an Indian technology centre in the next two years.
Oracle Education Foundation (OEF) welcomed more than 100 teachers to its first Project Learning Institute in India. This training event will be held at the Zonal Institute of Education and Training in Mysore from December 10-13, 2008.
Tata Elxsi has announced the opening of Design Studio Europe in UK. This design studio endeavours to provide a range of high value services to customers in the European region with a global perspective.
EMC Corporation established Decho Corporation (www.decho.com) focused on helping people protect, manage and enrich the ever-growing quantity of personal digital information in their lives, also known as an individual's "digital echo." Decho wi
cThis is in line with Tianjin's ambition to become a world class hub for global BPO operations. TCS also announced that it had established its first office in Shenzhen targeting the booming South China market to tap local, regional and global business opportunities.
EMC Corporation established Decho Corporation, a new company focused on helping people protect, manage and enrich the ever-growing quantity of personal digital information in their lives, also known as an individual's "digital echo." Decho will be a combination of two for
GreatEscapes is a one-stop-shop for all your travel needs- be it short-listing ideal locations, taking care of travel and stay arrangements and even giving you useful tips on travel must-haves- all at no extra cost to you. Personalized and custom made travel plans are their forte.
The fair season in Kolkata kick started with the inauguration of the 9th International Mining and Machinery exhibition 2008 on 5th of November at Salt Lake Stadium ground, the largest ever, organized by Confederation of Indian Industry (CII).
Mobily announced their entry in to India by induction of their wholly owned subsidiary dubbed Mobily InfoTech India Pvt. Ltd, the company's first subsidiary outside the Kingdom of Saudi Arabia. The Indian arm will help in providing IT solutions and consulting services for the parent company.
Along with IT and Biotech, Bangalore has also attracted investments in the manufacturing sector. Major Spanish manufacturer CIPSA Circuits, plans to invest close to US$ 15 million in India in phases. Headquartered in Barcelona CIPSA is one of the largest manufacturers of Printed Circuit Boards (PC
Hutchison Essar takes the next significant step in the continuing integration process of the recently acquired three circle of BPL Mobile Cellular Limited namely Maharashtra & Goa, Tamil Nadu and Kerala. Hutchison Essar today announced that BPL Mobile brand in these circles will now be re-bran
Panalpina World Transport, one of the world's leading forwarding and logistics services providers, today announced the launch of its first state-of-the-art logistics centre in Whitefield, Bangalore in partnership with Logiwiz Logistics (I) Pvt. Ltd.
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