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robertcialdini's picture

Influence Your Attendees with Cialdini’s Principles of Persuasion

From: insights.ges.com Via: twitter.com Influence Your Attendees with Cialdini’s Principles of Persuasion https://t.co/lOqO6KwdCY #eventprofsDr.
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robertcialdini's picture

Why you say yes, even when you don't want to

From: edition.cnn.com   By: Ben Tinker Via: twitter.com How to outsmart a savvy salesperson.
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ramanujamsridhar's picture

Bisleri invests Rs.60 lakh in local language labels; "Consumer in villages should not be cheated" says marketing head

 Bisleri's marketing director, Anjana Ghosh, tells us the effort is a move to tide over problems like counterfeit products and language barriers in the heartlands.'Bhaiya, ek Bisleri dena' - you've probably said this yourself or heard someone
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sethgodin's picture

Samizdat is in the writing

Under oppressive regimes, samizdat spreads. Forbidden dissident writing, informally published, hidden, spread from hand to hand. Reading it encourages and empowers other dissidents. But writing it--writing it is the true disruption. Because the act
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sethgodin's picture

Start small, start now

This is much better than, "start big, start later." One advantage is that you don't have to start perfect. You can merely start.       
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sethgodin's picture

The last Black Friday

Four years ago, I wrote about the media trap that retailers invented. With nothing much to write about the day after Thanksgiving, the media engage in a stampede to encourage everyone to go shopping on the busiest, least satisfying shopping...
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johnsullivan's picture

Auto Posting Jobs To Twitter May Soon Be a Thing of the Past

I bet some of the earliest tweets on record peddle job opportunities. Hashtags and an API turned the volume up to 11. Then automated services blew up. Names like TweetMyJobs, Tweet A Job, and Tweet Jobs were born, and job postings
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johnsullivan's picture

I’m Not Paranoid, I’m Just A Sourcer

Disclaimer: The information provided throughout this article is intended for educational and informational purposes only. None of the authors, or owners where this article was published, can be responsible for your use of the information in or
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johnsullivan's picture

This Bank’s HR Is Now Spending Time Analyzing Instead of Compiling

As HR analysts, we face the challenge of harnessing data to produce reports on everything from short-term incentive plans, benefits, hiring and compensation, to external auditing and compliance requests. Compiling this data is not always simple,

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